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Social Media and Digital Marketing Specialist 

PERC Coffee Roasters

As the Social Media and Digital Marketing Specialist at PERC Coffee, I developed a fresh marketing strategy through a revitalized social media presence with integrated in-house graphic design and branding, SMS, and email.

 

Through targeted campaigns, I grew the follower count by 25%, boosted engagement by 30%, and drove increased sales. I also created UGC and paid media strategies, leveraged influencer partnerships and market research to reach key audiences, and ran PR outreach.

 

Additionally, I managed community interactions through diligently responding to DMs, comments, and posts.

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overview

12/2022 - 12/2023

30%

engagement increase

previous feed

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25%

follower increase

current feed

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art director: brad praria 

content creation

influencer / UGC

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© 2025 by Megan Lee. Proudly created with Wix.com

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